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Backward Links SEO quotes, how to get credit for internal links?

Question:
I have been working on trying to optimize my page rank on some of my sites. I notice that none of my internal links get credited as backward links on Google. However, other sites I notice that almost all of their links are internal links.

For example if you look at http://beginnersinvest.about.com/cs/inve... and you check the packward links on Google all of them appear to be links from themselves.

Any idea how they do this and does this actually help the page rank?

Answer:
One thing to remember when looking at backlinks at Google -- Google is not the best tool for this as they do not show everything, just those with PR4 pages and above. If your internal links do not have a high PR, then it will not show.

A better tool to use is Yahoo Site Explorer https://siteexplorer.search.yahoo.com... which provides a more comprehensive backlinks information to websites

Adam Lasnik of Google has this advice that touched on internal links http://docs.google.com/doc.aspx?id=a4bb8...

Make your pages easy to find. Provide an HTML sitemap that contains links to pages deeper in the site. On your home page, include links to the major sections inside the site. If your site includes many pages, consider creating a browsable set of links that enables the visitor to choose a category, then see links within that category.